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Minnesota State University, Mankato
Minnesota State University, Mankato

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April 13: 'Toward Zero Deaths" Campaign Coming to Campus

Event is intended to make students aware of the dangers of distracted driving.

Minnesota State University, Mankato Media Relations Office Announcement, 4-8-2015

Mankato, Minn. – The Minnesota “Toward Zero Deaths” campaign is coming to Minnesota State University, Mankato on Monday, April 13 to help make students aware of the dangers of distracted driving. The general public is welcome to attend any of the planned events.

The current April 13 schedule of events includes:

  • A crashed roll-over car—with traffic safety messages around it—will be on display on the campus mall from 9 a.m.-2 p.m. as an example of the damage that can occur in a vehicle accident.
  • Distracted driving simulations, which are scheduled to begin at 11:30 a.m. in the campus mall area.
  • At 1 p.m., several speakers will provide remarks on the campaign. Among those currently scheduled to speak are Mariah Haffield, president of the Minnesota State Student Association and a representative from the “Toward Zero Deaths” campaign.

Also being planned is an “AT&T It Can Wait” challenge, a competition between Minnesota State Mankato and St. Cloud State University students in which students will send a text message daily to a particular number that says, “I will wait. I will not text while driving today.” The competition will occur over several days, after which the texts will be tallied. The university with the most “safety” texts will win the competition.

For more information on these events, please contact Tamara Wilkins, associate professor and director of the Minnesota State Mankato Law Enforcement Program, by phone at 507-389-1118 or by email at Or contact Bill Tourville, assistant director of campus programs, by phone at 507-389-6076 or by email at

The Minnesota State Mankato Law Enforcement Program and Centennial Student Union have worked together to plan and organize this event, along with various campus office and student organizations and city, county and state government agencies and offices.

More information about the Minnesota “Toward Zero Deaths” campaign is available HERE.

Minnesota State Mankato, a comprehensive university with 15,376 students, is part of the Minnesota State Colleges & Universities system, which comprises 31 state institutions.

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